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Dare to Play Your Own Game: Annika’s 3 Lessons for a Winning Brand Strategy

Branding, Business strategy, Communications, Social Media Leave a comment

What would you do if you just retired as one of the most winning and accomplished athletes of all time?

I don’t know about you, but I think I might be inclined to sit back next to my pool, kick my feet up and raise a glass or two of iced tea.

If golf legend Annika Sorenstam did self-indulge, it must have been for a nanosecond. Because she’s been one busy woman – showing us how to be a winner off the course too.  Continue reading →